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Deal Activated, no coupon code required!
Deal Activated, no coupon code required!
Deal Activated, no coupon code required!
Copy this code and use at checkout
Deal Activated, no coupon code required!
Deal Activated, no coupon code required!
Here’s a detailed review of Firmoo — what it is, how it works, its strengths & weaknesses, plus things people say.
What Is Firmoo
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Founded: 2009 by a group of opticians and designers.
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Business: E-commerce optical store — sells eyeglasses, sunglasses, frames, prescription lenses, clip-ons etc. They allow you to buy prescription eyewear online at lower costs than many traditional opticians.
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Goal: “Eyewear should be trendy, not spendy.” They emphasize style, affordability, a wide range of frames, lens options, coatings, etc.
What They Offer
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Product range: Prescription eyeglasses, non-prescription glasses, sunglasses, prescription sunglasses, blue-light filtering lenses, lens coatings, etc.
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Lens options: They offer different lens types (anti-blue light, UV protection etc.), multiple coatings, etc.
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Price points: Much cheaper vs many physical opticians, especially for basic frames + lens combos. They have seasonal deals, first-pair discounts etc.
Reputation & Reviews
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Trustpilot: Very mixed but generally positive. For example, the UK site has ~4.3/5 from many reviewers.
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Trustpilot (Italy): Also good feedback – many users happy with style, price, and customer service.
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Sitejabber: Some negative reviews — issues with returns, refund expire, prescription & PD mistakes.
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Reddit discussions: Mixed experiences. Some users say great value, good prescription accuracy. Others mention lens thickness, issues with fit / PD (interpupillary distance), or frames being flimsy.
Pros / What People Like
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Affordability: For many, Firmoo offers much lower prices for prescription eyewear (frames + lenses), compared to local opticians.
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Large style variety: Lots of frame shapes, colors, fashionable styles. Helps people find something that suits their face/style.
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Good service: Many reviews praise customer service, especially when there are mistakes (wrong prescription, PD etc.). Some say Firmoo fixes issues without charging.
Cons / Things to Be Careful About
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Lens thickness: Especially for strong prescriptions, lens edges may be thick depending on frame size/material.
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Fit / PD / prescription errors: Some reports that what was delivered didn’t match prescription or PD. Getting PD right is important.
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Materials & durability: Some frames may feel less sturdy; lower-cost materials may wear out faster.
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Delivery time: Since many items ship internationally, shipping may take several days to weeks, depending on your location.
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UV / Sunglasses protection not always top standard: In some cases, sunglasses that come with frames may only offer partial UV protection (e.g. UV380 not full UV400), or non-polarized unless you pay extra.
Is Firmoo Legit?
Overall, yes — it appears to be a legitimate seller of prescription eyewear online. Many real users report getting what they ordered, with correct prescriptions, and that it’s useful for cheaper or alternate glasses. The negative issues mostly relate to expectations around fit, durability, and understanding shipping / warranty.
Verdict: When It’s a Good Idea vs When to Be Cautious
Good Idea If You:
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Need a second pair or budget-friendly frames.
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Don’t mind waiting a little longer for international shipping.
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Have accurate prescription and PD measurement, or are okay doing extra measuring.
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Are okay with less premium build materials for lower cost.
Be Cautious If You:
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Need lenses for strong prescriptions or very thin lenses.
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Want very high-durability / premium materials (metal, thick hinges, impact resistance).
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Need fast local service / repairs.
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Are sensitive to UV and glare, want high-grade lenses or polarized etc.